Terms of Service

Overview

This website is operated by Amara Imaging. Throughout the site, the terms “we”, “us” and “our” refer to Amara Imaging.

We provide this website, including the information, tools, booking services and other services available through it, to you on the condition that you accept these Terms of Service, together with any additional policies or notices referenced on our website.

By visiting our website, making a booking or using our services, you agree to be bound by these Terms of Service.

Please read these Terms carefully before using our website or booking an appointment.

1. Website and Service Terms

By using this website or booking an appointment with Amara Imaging, you agree to use our website and services only for lawful purposes.

You must not attempt to interfere with, damage or compromise the security or operation of our website, booking systems or related services.

We reserve the right to refuse or discontinue service where reasonably necessary.

2. Our Services

Amara Imaging provides pregnancy ultrasound services, including elective bonding ultrasound experiences and other ultrasound services described on our website.

The exact inclusions, duration and conditions of each service are displayed at the time of booking and may change from time to time.

Where a service is described as an elective or bonding ultrasound, it is intended to provide an opportunity to see and connect with your baby and does not replace medical care, diagnostic imaging or advice from your doctor, midwife or other healthcare professional.

If you have concerns about your pregnancy, symptoms or wellbeing, you should seek appropriate medical advice.

3. Ultrasound Image Quality

We aim to provide the best possible ultrasound experience and images during your appointment.

However, ultrasound image quality cannot be guaranteed.

The visibility and quality of images may be affected by factors including:

  • Baby’s position

  • Gestational age

  • Placental position

  • Amount of amniotic fluid

  • Maternal tissue

  • Baby’s movements

  • Other individual factors outside our control

Examples displayed on our website or social media are examples only and do not guarantee that the same type or quality of image will be achievable during every appointment.

4. Bookings

You are responsible for providing accurate and current information when making your booking.

This includes your:

  • Name

  • Phone number

  • Email address

  • Gestational age or estimated due date

  • Any other information reasonably requested as part of the booking process

Appointment availability is subject to change.

We reserve the right to reschedule, modify or cancel an appointment where reasonably necessary.

If we need to make a change to your booking, we will make reasonable efforts to contact you using the details supplied at the time of booking.

5. Arrival and Appointment Time

Please arrive at the time requested in your booking confirmation.

Arriving late may reduce the amount of time available for your appointment so that subsequent clients are not delayed.

Where you arrive too late for the appointment to reasonably proceed, we may need to reschedule your booking.

6. Preparation for Your Scan

Some scans may require preparation, including hydration or a full bladder depending on gestational age and the type of appointment.

Any preparation instructions provided in your appointment confirmation should be followed where possible.

Following preparation instructions may improve the likelihood of obtaining suitable images but does not guarantee image quality.

7. Baby Position and Rebooking

We understand that babies do not always cooperate during ultrasound appointments.

Where your baby’s position prevents us from obtaining suitable views during an eligible bonding scan, Amara Imaging may offer a complimentary rebooking in accordance with the conditions of the package you purchased.

Eligibility for a complimentary rebooking may depend on:

  • The service booked

  • Gestational age

  • Whether appropriate preparation instructions were followed

  • Whether reasonable attempts were made during the original appointment

  • The specific rebooking conditions displayed for your package

A complimentary rebooking does not guarantee that particular images will be achievable at the subsequent appointment.

8. Gender Determination

Where gender determination or confirmation is included in a service, we will make reasonable efforts to identify the baby’s gender when appropriate and where visibility allows.

Gender determination by ultrasound cannot be guaranteed to be 100% accurate.

Factors including gestational age and baby’s position may affect visibility.

Where gender cannot be confidently visualised, we may recommend returning at another time depending on the terms of the service booked.

9. Prices and Services

Prices, packages, inclusions, promotions and services may change from time to time.

The price displayed when you complete your booking will generally apply to that booking unless there has been an obvious pricing or website error.

We reserve the right to correct pricing, service descriptions or other errors displayed on our website.

Promotional offers may have additional conditions, expiry dates or eligibility requirements.

10. Payments

Where payment is required, you agree to provide accurate payment information.

Payments may be processed through third-party payment providers.

Amara Imaging does not directly control the security systems or terms of third-party payment platforms.

11. Cancellations, Rescheduling and Refunds

Bookings are subject to Amara Imaging’s cancellation, rescheduling and refund policies.

Please review any cancellation conditions displayed when booking your appointment.

Where notice requirements apply, cancellation or rescheduling outside those requirements may result in a fee or loss of payment where permitted by law.

Nothing in these Terms excludes any rights you may have under the Australian Consumer Law.

12. Children and Guests

Children and family members are welcome where permitted for the appointment booked.

Children must be supervised by a responsible adult at all times.

Amara Imaging staff cannot be responsible for supervising children during appointments.

We may ask guests to leave the scanning room if their behaviour interferes with the appointment, equipment, safety or experience of other clients.

13. Photography and Recording

Photography, video recording or phone use during an appointment may be restricted.

Please follow the instructions of your sonographer regarding photography, recording, video calls and mobile phone use in the scanning room.

Where video calling is permitted, it should not interfere with the scan.

14. Digital Images and Videos

Where your package includes digital images or video clips, these may be supplied electronically through a third-party gallery, download link, messaging service or other digital platform.

You are responsible for downloading and securely storing your files after they are delivered.

We cannot guarantee indefinite storage or future availability of client images or videos unless specifically stated.

15. Printed Images and Keepsakes

Where printed images, photo strips, heartbeat recordings or other keepsakes are included or purchased, minor variations may occur in appearance, print quality, colour, size or presentation.

Keepsake products are intended for personal use.

16. Website Information

We make reasonable efforts to ensure information published on our website is accurate and current.

However, information may occasionally contain errors, omissions or outdated details.

We reserve the right to correct or update information at any time.

Website content is provided for general information and should not be used as a substitute for individual medical advice.

17. Third-Party Services and Links

Our website may use or link to third-party services, including:

  • Booking platforms

  • Payment providers

  • Digital galleries

  • Mapping services

  • Social media platforms

  • Analytics providers

These third parties operate independently from Amara Imaging and may have their own terms and privacy policies.

We are not responsible for the operation, availability or content of third-party websites or services.

18. Reviews, Feedback and Testimonials

We welcome feedback from our clients.

If you voluntarily post a public review, comment or testimonial, that content may be publicly visible.

We will not use identifiable private images, recordings or other personal content for marketing purposes without appropriate permission where required.

19. Intellectual Property

Unless otherwise stated, the content on the Amara Imaging website, including text, branding, graphics, photographs, layouts and other materials, belongs to Amara Imaging or is used with appropriate permission.

You may not reproduce, distribute, modify or commercially use our content without written permission.

20. Prohibited Uses

You must not use our website or services:

  • For unlawful purposes

  • To provide false or misleading information

  • To interfere with website security

  • To upload viruses or malicious software

  • To collect another person's information without permission

  • To scrape or automatically extract website content without authorisation

  • To infringe intellectual property or privacy rights

  • To harass, abuse, threaten or discriminate against another person

We may restrict access to our website or services where these Terms are breached.

21. Limitation of Liability

To the maximum extent permitted by law, Amara Imaging is not responsible for loss arising from circumstances outside our reasonable control.

This includes circumstances affecting ultrasound image quality, website availability, third-party platforms or electronic delivery systems.

Nothing in these Terms is intended to exclude, restrict or modify rights or remedies that cannot lawfully be excluded under the Australian Consumer Law or other applicable legislation.

22. Privacy

Personal information provided to Amara Imaging is handled in accordance with our Privacy Policy.

Please review our Privacy Policy for information about how we collect, use, store and disclose personal information.

23. Changes to These Terms

We may update these Terms of Service from time to time.

The current version will be published on our website.

Your continued use of our website or services following an update constitutes acceptance of the updated Terms where permitted by law.

24. Governing Law

These Terms are governed by the laws applicable in Western Australia, Australia.

Any dispute relating to these Terms or our services will be subject to the jurisdiction of the courts and tribunals of Western Australia, subject to any rights you may have under applicable consumer legislation.

25. Contact

If you have questions regarding these Terms of Service, please contact:

Amara Imaging

Email: Hello@pregnancyultrasoundperth.com.au

Website: www.pregnancyultrasoundperth.com.au